Google’s chief Sundar Pichai will be quizzed by US lawmakers later.
He previously failed to appear at a Senate Intelligence Committee hearing for top tech executives in September. An empty chair marked his absence.
That hearing was attended by Facebook’s chief operating officer Sheryl Sandberg and Twitter’s chief executive Jack Dorsey, who made their own mea culpas.
Now it’s Mr Pichai’s turn, and he shouldn’t expect an easy ride.
Scheduled to begin at 10:00 local time (15:00 GMT) in Washington DC, the hearing is entitled Transparency and Accountability: Examining Google and its Data Collection, Use and Filtering Practices.
Here are seven things that could come up.
1. Project Dragonfly
Google has been toying with creating a controversial search engine for China codenamed Project Dragonfly, as first reported by the Intercept in August and later confirmed by the tech firm’s own privacy chief.
Google has history in China, launching a search engine in the authoritative state in 2006, google.cn.
It was compliant with the Chinese government’s censorship requirements at the time but pulled the plug in 2010, citing increasing concerns about cyber-attacks on activists.
The potential move back into the country comes at a tense time in relations between the US and China, to say the least.
While a trade war between the nations has recently been put on pause for three months, the arrest of Huawei’s chief finance officer Meng Wanzhou in Canada is keeping things frosty.
The committee may question the timing of Google’s push into China.
2. Political bias
Claims, often unsubstantiated, about bias against conservative politicians have been raised several times on Twitter by President Trump, with the hashtag #Stopthebias.
He’s accused Google of failing to promote his State of the Union addresses and “controlling what we can and cannot see”.
3. Data collection
Eight of Google’s services have more than one billion users each: YouTube, the Chrome browser, Gmail, Google Maps, Drive, the Android and Google Play stores and of course its search engine.
The way it handles this immense amount of personal data should come under scrutiny.
4. Security breaches
A security breach on social network Google+ earlier this year led to an announcement that the service was closing down.
A blog post revealed that 500,000 people were revealed to have had personal details exposed to third-party app developers.
On Monday, Google announced a further 52.5 million people had been exposed in November via a separate bug and that it was shutting down the service four months earlier than planned, by April 2019.
In light of other recent major data breaches on Amazon, Facebook, Yahoo and Marriott, the hearing may want reassurances from Mr Pichai that he is taking data protection seriously.
5. Extraordinary influence
Google controls 92% of global search traffic according to analytics tool StatCounter.
Its closest competitors are Bing and Yahoo with just over 2% each.
6. Sexual harassment
Google had its own #metoo moment this year, when Mr Pinchai revealed in a letter to staff that 48 people had been sacked for sexual harassment since 2016, including 13 who were at senior level and above.
On 1 November, tens of thousands of Google staff walked out around the world to protest against the company’s practices.
In return, Mr Pichai said he would increase transparency around instances of sexual harassment, expand mandatory training, and offer increased support for those with claims.
But the Tech Workers Coalition said the measures did not go nearly far enough, particularly in cases relating to contractors who worked with the firm.
7. Fair wages
Along with sexual harassment, Google has been accused of operating a so-called “shadow workforce”, which makes up an estimated 50% of its staff.
These contractors do not receive the same benefits as Google’s full-time employees, missing out on sick days and other “perks”.